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Why AUDIENCES Is Redefining The Data Stack & Unleashing The Power Of Brand 1PD
Greetings and salutations, readers.
Jul 4
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FirstPartyCapital
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Why AUDIENCES Is Redefining The Data Stack & Unleashing The Power Of Brand 1PD
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Episode 22: Unleashing The Power Of First Party Data With Rob McLaughlin, CEO & Co-founder, AUDIENCES
Only 3% of media buys are informed by 1PD.
Jul 4
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FirstPartyCapital
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28:10
Ad Tech Just Got Real (AGAIN): Index Exchange Makes Multi-Million GBP Investment In FirstPartyCapital Fund 2
Welcome, reader, to Fund 2 launch day - or FTLD, as we christened it internally.
Jun 11
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FirstPartyCapital
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35:45
Xandr (AppNexus) Is Done. Freewheel Ate Beeswax. IPONWEB, A Distant Memory. Bedrock Is Now The Ad Tech Innovator’s Go-To Platform
This is a brief update on the Bedrock Platform syndicate raise on the FirstPartyCapital platform.
Jun 3
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FirstPartyCapital
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Xandr (AppNexus) Is Done. Freewheel Ate Beeswax. IPONWEB, A Distant Memory. Bedrock Is Now The Ad Tech Innovator’s Go-To Platform
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Join Us At The Spotlight Breakfast On June 05; Betting On Global Ad Tech For The Long Term
This week’s edition will be truncated, primarily because it has been a slow news week, and FPC wants to map out its plans for FPC Fund 2 properly.
May 23
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FirstPartyCapital
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Join Us At The Spotlight Breakfast On June 05; Betting On Global Ad Tech For The Long Term
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Episode 20: Q&A with Brian Wieser, Founder of Madison and Wall
Brian Wieser, Principal at Madison & Wall, is our guest on this edition of The FPC Podcast.
May 22
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FirstPartyCapital
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37:55
The Greenbids Exit, More European Algo Magnificence; FPC Portfolio Companies Filling The Ad Tech Void; Sign Up For The Cannes Social
Greenbids $65 Million M&A Deal
May 16
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FirstPartyCapital
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The Greenbids Exit, More European Algo Magnificence; FPC Portfolio Companies Filling The Ad Tech Void; Sign Up For The Cannes Social
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Episode 19: Matthew Goldhill, CEO of Picnic
We are joined by Picnic CEO, Matt Goldhill, on this edition of The FPC Podcast.
May 14
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FirstPartyCapital
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38:36
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The FirstPartyCapital Newsletter
We talk about ad tech and martech trends - as well as news related to the FirstPartyCapital fund.
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