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The Ad Tech Adjacency Thesis
Over the last couple of weeks, FPC spoke with a recently exited European ad tech founder and a soon-to-leave-company big ad tech hitter about new…
Oct 1
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FirstPartyCapital
5
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OOH Is The Standout Category In Ad Tech - And This Is Why We Are Investing
As regular readers of The FPC Newsletter know, we are massive bulls on OOH ad tech.
Sep 17
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FirstPartyCapital
8
Why We Are Launching An AI Infrastructure Company For Brands, Agencies, Pubs, Ad Tech & MarTech
It’s only a handful of days away from the Glastonbury of ad tech, namely ATS London. Our own event, MadTechMoney, is running on the same day. We have a…
Sep 10
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FirstPartyCapital
6
Catching The Ad Tech M&A Zeitgeist
Hello readers.
Sep 4
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FirstPartyCapital
5
Why Ad Tech Disaster Chat Is So Passé
Good day to you, reader.
Aug 27
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FirstPartyCapital
10
How To Scale An EMEA Business - The FPC (Very Rough) Guide
Good day to you, FPC Newsletter reader.
Aug 20
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FirstPartyCapital
6
Building A Scaled Email Curation Stack (Using Passendo)
This newsletter is being penned during a partial solar eclipse.
Aug 13
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FirstPartyCapital
6
For Sale: AI Video Platform With Content Licence Book Attached
Hello readers.
Aug 5
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FirstPartyCapital
8
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The FirstPartyCapital Newsletter
We talk about tech and finance trends shaping the $5 trillion marketing industry - as well as news related to the FirstPartyCapital fund.
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