We are joined by Picnic CEO, Matt Goldhill, on this edition of The FPC Podcast. We discuss the Greenbids acquisition ($65 million), signal aggregation, media quality and the opportunity for Picnic as a proprietary signal vendor
The FPC Podcast timeline:
00:00 Introduction to Financial News and Guests
01:26 M&A Activity in Ad Tech / Insights on Greenbids Acquisition
10:02 Founder's Perspective on M&A
14:09 Picnic's Fundraising Journey
22:02 Shift to Media Quality at Picnic
29:55 Ad Tech Partnerships and Curation
36:05 Future of Picnic and Industry Trends
