In this episode, Paul Kang, Head of Alternative Investments, Amplifi Global (Dentsu joins the FPC team to discuss the week’s biggest stories. From the OmnIPG merger to the avalanche of ad tech M&A (including the MadTechMoney and ATS London merger), we pick apart the big financial ad tech stories. We also discuss in more detail corporate venture with Paul. This is our final pod of the year. Enjoy.
Chapters
00:00 Introduction and Industry Overview
02:57 Paul Kang's Background and Role at Dentsu
05:49 Recent M&A Activity in ad tech
11:57 Impact of the Omnicom and IPG Merger
18:01 Dentsu's Corporate VC Strategy
30:14 The Algorithmic Era in Advertising
As Kevin Flood says, “the sun never sets on the ad tech horizon!"
